In 2015, DE Sports introduces World Corporate Golf Challenge(WCGC) into the People’s Republic of China, being authorized as the exclusive licensee in Greater China, Hong Kong and Macau,which means another world’s top golf team match is now settled in China, breaking a pattern that this world’s top golf challenge has never been played in China and providing a platform for all domestic and international enterprises to communicate with each other.
Jointly Organized by Three Leading Media
Created in 1993 by The Times, WCGC set up a proposal that this golf challenge event shall be participated by amateur golf team from well-known enterprises in the world.. The proposal was soon admitted by many international companies and attracted Fortune and Time to jointly hold the event—The World Corporate Golf Challenge was born. So far, it has a history of 22 years and has expand its influence to over 50 countries and regions worldwide, including such countries as India, Norway, Sweden, Italy, Spain, New Zealand, Portugal, Australia and so on, with all corporate participants coming from national renowned company group.
Until now, WCGC has been an international event for amateurs. Each year, leading sports media like Sky Sports, Golfing World will broadcast live from the final. Meanwhile, WCGC will conduct strategic cooperation with CCTV Finance, Air Media, Sohu, Sina and Letv since its official introduction into China.
A Grand Gathering of Entrepreneurs Worldwide
All participants are from global renowned enterprise, covering such leading industries as finance, communication, real estate, logistics, IT, resource and auto and so forth, including top 500 multi-national corporations like IBM, PWHC, Standard Chartered Bank, HSBC, Land Rover, Allied Irish Banks, especially such extraordinarily influential group as RBS (The Royal Bank of Scotland Group Public Limited Company) and Rothschild Asset Management.
WCGC Partner with ICC
In 2015, WCGC has officially signed a global strategic partnership with the International Chamber of Commerce – the largest business organization in the world, signifying that since 2015 WCGC will join hands with ICC and joint top 500 enterprises to accelerate globalization as well as promote sustainable development of global economy and trade.
Unique Competition System to Attract Active Participation
WCGC is managed by the world’s largest sports company- International Management Group(IMG) and the World Final takes place around July of each year. It’s so strict to select a qualified host venue for the WF that degree of difficulty of the course must reach the standard of that of the International Championships. Each corporate team consists of 2 participants who are both senior executives, one of whom is the representative of the enterprise participating the event, the other being its client or supplier. Each year, WCGC has attracted tens of thousands of renowned senior executives to participate in the event. With regard to the scoring system, Stableford scoring system will be used in the event.
To pass on corporate thought ;
To present corporate culture;
To display corporate glamour!
In 2015, the World Corporate Golf Challenge(WCGC) is about to come on stage stunningly in China!
Let’s seize the opportunity to witness Chinese corporate soft power!